The visual archive.
Where ideas find their home.

Curate your
legacy.
Other platforms are about now. Pinterest is about next. It is where people go to plan their futures, not just scroll through their present.
The Editorial Desk helps you build a library that lasts. Organize your inspiration, schedule your pins, and create a resource that people will return to for years to come.
Market Intelligence
Map the
intent.
A Pin isn't just an image; it's a bookmark for a future action. Analytics on Pinterest reveal what your audience is planning to do.
Understand which ideas are resonating and which visuals are driving people off the platform and onto your site.
Outbound Clicks
Traffic
The most valuable metric. See how many people are leaving Pinterest to visit your website.
Saves
Intent
The digital equivalent of tearing a page from a magazine. See what people are keeping.
Impressions
Discovery
See how often your Pins are appearing in search results and home feeds.
Total Audience
Reach
The total number of unique people who have seen or engaged with your Pins.
Top Boards
Curation
Identify which of your collections are performing best and attracting the most attention.
Engaged Audience
Action
The number of people who interacted with your Pins (clicks, saves, reactions).
"Tried this tutorial last weekend. The results were amazing!"
Social Inbox
Our Social Inbox keeps track of comments and "tries" on your Pins, so you can encourage your community and see the real-world impact of your curation.
Technical Ledger
Curation Capabilities
Manage multiple identities. Connect any Pinterest account and switch between client portfolios instantly.
Set it and forget it. Schedule Pins to go live at specific times to capture your audience.
Create new Boards directly from the composer. Ensure every Pin finds its perfect home.
Drive traffic where it matters. Add destination URLs to every Pin.
Add descriptive Alt Text to your scheduled images. Improve SEO discovery.
Motion grabs attention. Upload video Pins with custom covers to stand out in a static feed.
Add keyword-rich titles and descriptions (up to 500 chars) to ensure your content is found.
We support high-resolution uploads. Your visuals are the product; we ensure they look pristine.
Organize your
inspiration.
The editorial desk is open. Curate your boards, schedule your vision, and build your archive.
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